TikTok, the world’s fastest-growing social media platform, has taken the world by storm with its addictive short-form videos and viral challenges. Whether it’s dancing, lip-syncing, or sharing comedic skits, TikTok has become a breeding ground for viral content. But the question on everyone’s mind is – how many views does it take for a TikTok video to truly go viral?
In this article, we dive into the mysterious world of TikTok virality, aiming to unravel the secrets behind the platform’s elusive algorithm. While it may seem like an enigma, there are certain factors that contribute to a video’s chances of reaching viral status. So, if you’ve ever wondered what it takes to make it big on TikTok, join us as we delve into the realms of views, likes, and shares to uncover the true essence of TikTok virality.
Quantifying TikTok Virality
A. The role of views in determining virality on TikTok
When it comes to measuring the virality of a TikTok video, views play a crucial role. Views represent the number of times a video has been watched by users on the platform. Generally, the more views a video has, the higher its chances of going viral. However, it is important to note that views alone do not guarantee virality. Other factors such as likes, shares, and comments also contribute to the overall engagement and reach of a video.
B. Factors influencing the number of views required for virality
The number of views required for a TikTok video to be considered viral can vary depending on several factors. One of the key factors is the size of the creator’s audience. For creators with a larger following, it may take a higher number of views to achieve viral status as their videos are expected to reach a larger audience.
Additionally, the niche or topic of the video also influences the view count needed for virality. Videos in popular niches such as comedy, dance, or challenges may require a higher number of views compared to videos in less saturated niches. The competition within a niche affects the threshold for viral success.
The timing of a video’s release can also impact the number of views required for virality. During peak usage hours or when a viral trend is at its peak, the number of views needed to go viral may be lower due to increased user activity and engagement on the platform.
Lastly, the level of user engagement with the video, such as likes, comments, and shares, can influence the view count required for virality. Highly engaging videos that elicit strong reactions from viewers are more likely to be shared and recommended by the TikTok algorithm, leading to increased views and potential virality.
In conclusion, quantifying TikTok virality relies heavily on the number of views a video receives, along with factors such as the creator’s audience size, niche competition, timing, and user engagement. By understanding these factors, creators can better strategize their content creation and promotion efforts to increase their chances of achieving viral success on TikTok.
ITikTok’s Algorithm
A. Overview of TikTok’s algorithm and its impact on virality
TikTok’s algorithm plays a crucial role in determining what content goes viral on the platform. Unlike other social media platforms, TikTok’s algorithm is based on a personalized recommendation system that takes into account each user’s preferences and viewing habits. This means that the more a user engages with certain types of content, the more likely they are to see similar content in their For You page.
The algorithm prioritizes content with high engagement rates, meaning that videos with a high number of views, likes, shares, and comments are more likely to be promoted to a wider audience. This creates a positive feedback loop where popular videos continue to gain more visibility and reach.
B. Key features and factors considered by the TikTok algorithm
The TikTok algorithm evaluates various factors to determine the virality of a video. Some of these key features and factors include:
1. Completion rate: TikTok considers how many users watch a video all the way through. Videos that are watched in their entirety are more likely to be shown to a wider audience, increasing their chances of going viral.
2. User interactions: Interactions such as likes, shares, comments, and follows are significant indicators of a video’s popularity and virality. The algorithm promotes videos that receive high levels of engagement.
3. Video details: TikTok also takes into account the video’s caption, hashtags, and even the sounds used. Using trending hashtags and popular sounds can increase the chances of a video being discovered and shared.
4. Account activity: The algorithm also considers the activity and engagement of the creator’s account as a whole. Accounts with a strong history of producing engaging content are more likely to have their videos recommended to a wider audience.
It is important to note that while the algorithm plays a significant role in determining virality, it is not the only factor that influences a video’s success. Factors such as the quality of the content, creativity, and relevance to current trends or challenges also contribute to the chances of a video going viral.
Understanding how the TikTok algorithm works and utilizing its key features and factors can greatly increase the likelihood of a video going viral. Creators should focus on creating engaging content, leveraging popular hashtags and sounds, and actively engaging with their audience to maximize their chances of TikTok virality.
TUnderstanding TikTok Metrics
A. Explanation of TikTok’s views, likes, shares, and comments metrics
TikTok provides several metrics that can help creators understand the performance of their videos and gauge their virality potential. The most fundamental metric is the view count, which represents the number of times a video has been seen. This metric serves as a primary indicator of a video’s popularity and can contribute to its virality.
In addition to views, likes are another important metric on TikTok. Likes indicate the number of users who enjoyed a video and found it engaging. Likes are a direct measure of a video’s popularity, as users who enjoy the content are more likely to engage with it by tapping the heart button.
Shares are another key metric that represents how many times a video has been shared by users. When a video is shared, it reaches a wider audience beyond the creator’s followers, increasing its chances of going viral.
Comments, the fourth metric, show the level of engagement and interaction a video has generated. Comments offer creators valuable feedback and insights from viewers, indicating the impact their content has had on the TikTok community.
B. Importance of engagement for viral potential
Engagement plays a crucial role in determining a video’s viral potential on TikTok. TikTok’s algorithm takes into account the level of engagement a video receives, such as the number of likes, shares, and comments, when deciding which videos to promote to a broader audience. Videos with high engagement are more likely to be recommended to new users, increasing their chances of going viral.
Creators should actively encourage engagement from their viewers to improve the viral potential of their TikTok videos. This can be achieved by creating content that prompts users to like, comment, and share. Including interactive elements, such as questions or challenges, can motivate viewers to engage with the video and contribute to its virality.
Beyond the metrics provided by TikTok, engagement can also be measured by the duration of time users spend watching a video. TikTok’s algorithm prioritizes videos that retain viewers’ attention for longer durations, as it indicates the video is compelling and interesting. Hence, creators should aim to capture and maintain viewer interest throughout the video to increase engagement and enhance their chances of going viral.
In conclusion, understanding and leveraging TikTok’s metrics is vital for creators seeking to achieve virality on the platform. By paying attention to view counts, likes, shares, and comments, as well as actively encouraging engagement, creators can improve their videos’ virality potential and increase their chances of reaching a wider audience.
Typical View Counts for Viral TikTok Videos
A. Average view counts for viral TikTok videos across different niches
When it comes to measuring the virality of TikTok videos, view counts play a crucial role. Viral TikTok videos often generate an impressive number of views, but what is considered “viral” in terms of view counts can vary across different niches.
In general, the view counts for viral TikTok videos can range from thousands to millions. However, it is important to note that the threshold for virality may be different for each niche. For example, a video in the comedy niche may be deemed viral if it reaches 100,000 views, while a video in the beauty niche may require several million views to be considered viral.
The niche of the content plays a significant role in determining the typical view counts for viral TikTok videos. Certain niches tend to attract larger audiences and have a higher potential for views. For instance, videos related to dance challenges or popular trends often garner higher view counts compared to less mainstream niches.
B. Variation in view counts depending on the size of the creator’s audience
The size of a creator’s audience also influences the typical view counts for viral TikTok videos. Creators with a larger following have a built-in advantage as their videos are automatically exposed to a larger audience, increasing the potential for views and virality.
Creators with a smaller audience may need to reach a specific threshold of views to achieve virality. For example, a creator with 10,000 followers may need to achieve 50,000 views for their video to be considered viral within their niche. On the other hand, a creator with 1 million followers may only need 100,000 views for their video to achieve the same level of virality.
It is important to note that while having a larger audience can boost view counts, viral TikTok videos can still occur for creators with smaller followings. The quality and appeal of the content, along with its relevance to current trends and hashtags, can drive significant views and virality regardless of the creator’s audience size.
In conclusion, viral TikTok videos can vary in terms of view counts depending on the niche and the size of the creator’s audience. While there is no specific view count that guarantees virality, understanding the average view counts for different niches and considering the audience size can provide valuable insights for TikTok creators striving to achieve virality.
Role of Hashtags
Hashtags play a significant role in determining the virality of TikTok videos. When used strategically, well-researched and relevant hashtags can greatly increase the visibility and reach of content on the platform.
Significance of well-researched and relevant hashtags for TikTok virality
Using the right hashtags is crucial to reaching the intended audience and maximizing the chances of a video going viral on TikTok. Well-researched hashtags allow creators to tap into existing communities and trends, making their content more discoverable.
Creators should spend time researching popular and relevant hashtags within their niche and leverage them in their video captions or descriptions. By including popular hashtags that are directly related to the content, videos have a higher chance of appearing in search results and being recommended to users who follow or engage with those hashtags.
Finding and utilizing trending hashtags for increased visibility
Trending hashtags offer a valuable opportunity for creators to ride the wave of popular content and increase their chances of going viral. TikTok’s discover page often showcases trending hashtags, making it easier for creators to identify and participate in viral challenges or trends.
Creators can also keep an eye on the For You page and monitor the hashtags being used in viral videos within their niche. By incorporating these trending hashtags into their own content, creators can align themselves with popular trends and potentially reach a larger audience.
However, it’s important to strike a balance when using hashtags. Overusing hashtags may come across as spammy or desperate for attention, and can potentially harm the video’s virality. It’s recommended to use a moderate number of relevant hashtags that accurately represent the content while maximizing discoverability.
In addition to using popular and trending hashtags, creators can also create their own branded hashtags. These personalized hashtags can help foster a sense of community around the creator’s content and encourage viewers to engage, share, and create user-generated content using the same hashtag.
Overall, hashtags play a pivotal role in increasing the visibility and potential virality of TikTok videos. By utilizing well-researched and relevant hashtags, creators can tap into existing communities, participate in trending challenges, and ultimately increase their chances of going viral on TikTok.
Importance of Timing
A. Best times to post TikTok videos for optimal reach
Posting TikTok videos at the right time can significantly impact their chances of going viral. The timing of your video release can determine the level of exposure it receives and the number of views it garners.
To maximize your reach, it is essential to understand the peak usage times on TikTok. Generally, the platform experiences high engagement during the evenings and late at night, as users unwind and spend more time on social media. Posting your videos during these peak hours can increase the likelihood of reaching a larger audience.
Engaging with followers and creating a consistent posting schedule is also crucial. By analyzing your TikTok analytics, you can identify the specific times when your audience is most active and tailor your posting strategy accordingly. Building a consistent presence on the platform and regularly sharing content at optimal times can help increase your chances of going viral.
B. Utilizing TikTok trends and challenges to increase chances of virality
TikTok is known for its trends and challenges that capture the attention of millions of users. Participating in these trends and challenges can significantly boost your chances of virality.
Integrating popular hashtags associated with trends and challenges into your videos can help increase their discoverability and engagement. By using relevant hashtags, your videos can appear in the “For You” page and reach a wider audience.
Additionally, creating content that aligns with current viral trends and challenges can make your videos more relatable and shareable. By actively following trending hashtags and exploring the popular content on your “For You” page, you can stay updated on the latest TikTok trends and incorporate them into your videos.
Collaborating with other creators who are involved in the same trends or challenges can also increase your viral potential. By leveraging their audience and tapping into their existing reach, you can expand your own visibility and increase your chances of going viral.
In conclusion, understanding the importance of timing is crucial for maximizing your TikTok virality. By posting during peak usage times and actively participating in trends and challenges, you can significantly increase your chances of reaching a larger audience and achieving viral success on TikTok.
Content Creation Strategy
A. Types of content that tend to go viral on TikTok
Creating viral content on TikTok requires a deep understanding of what types of videos resonate with the platform’s audience. While there is no guaranteed formula for virality, certain content categories consistently attract high engagement and shareability.
One type of content that tends to go viral on TikTok is humorous and entertaining videos. Whether it’s a comedic skit, a funny dance routine, or a clever prank, TikTok users are always on the lookout for content that can make them laugh. These light-hearted and amusing videos often have the potential to go viral and reach a wide audience.
Educational and informative content also has a considerable chance of going viral on TikTok. With the rise of educational influencers on the platform, users are increasingly interested in learning new things and gaining knowledge through short and engaging videos. Explainer videos, tutorials, and quick tips on various subjects can catch the attention of TikTok users and lead to viral success.
Furthermore, visually appealing content such as stunning visual effects, creative editing techniques, and aesthetically pleasing visuals have a higher chance of going viral on TikTok. The platform’s emphasis on creative expression and visual storytelling makes it ideal for showcasing unique and visually captivating content.
B. Strategies to create engaging and shareable TikTok videos
To increase the likelihood of creating engaging and shareable TikTok videos, creators can employ several strategies:
1. Keeping it short and snappy: TikTok’s format revolves around short videos, usually lasting between 15 and 60 seconds. Creators should aim to capture the viewer’s attention within the first few seconds and maintain a fast-paced and visually enticing narrative throughout the video.
2. Embracing trends and challenges: Participating in popular trends, challenges, and hashtags can significantly boost the chances of a video going viral. By tapping into the existing momentum and sharing their unique take on trending topics, creators can attract a wider audience and increase the chances of their videos being shared.
3. Leveraging storytelling techniques: Compelling storytelling techniques, such as cliffhangers, unexpected twists, or relatable narratives, can keep viewers engaged and increase the likelihood of a video being shared. By evoking emotions or providing a captivating narrative, creators can leave a lasting impression on TikTok users.
4. Adding a touch of authenticity: TikTok users often appreciate genuine and relatable content. Creators should strive to showcase their authentic selves and connect with their audience on a personal level. Sharing personal experiences, struggles, or humorous anecdotes can create a sense of authenticity that resonates with viewers and prompts them to share the video.
In conclusion, creating viral content on TikTok requires a strategic approach, including selecting the right content categories and employing various engagement-boosting strategies. Successful TikTok creators tap into the platform’s unique trends and challenges while presenting content that is entertaining, informative, visually appealing, and, most importantly, authentic. By understanding TikTok’s audience and utilizing effective content creation techniques, creators can increase their chances of creating videos that go viral and reach a broader audience.
Leveraging TikTok Communities
A. Participating in TikTok trends and challenges to gain exposure
TikTok is a platform known for its viral trends and challenges. These trends often involve specific dances, songs, or visual effects that gain popularity and are widely shared among users. Participating in these trends and challenges can significantly increase the chances of virality for creators.
When creators join a popular trend or challenge, they tap into a larger community of users who are already engaging with and sharing content related to that trend. By creating their own unique spin on the trend or challenge, creators have the opportunity to reach a wider audience and potentially go viral.
To effectively participate in TikTok trends and challenges, creators need to stay informed about what is currently popular on the platform. They can do this by regularly exploring the “Discover” page, where trending hashtags and challenges are often featured. Additionally, following popular creators and engaging with their content can provide valuable insights into the latest trends.
Creators can also increase their chances of gaining exposure by collaborating with other TikTok users. Joining forces with influencers or creators who have a larger following can help introduce their content to a wider audience. Collaborative videos often generate more engagement and views, leading to increased visibility and potential virality.
B. Collaborating with other TikTok creators for mutual growth
Collaboration is a powerful strategy for creators looking to leverage TikTok communities and increase their chances of going viral. By collaborating with other creators, creators can tap into each other’s existing audiences and attract new followers.
When collaborating, creators can create duet or side-by-side videos with other creators, join in on challenges together, or simply feature each other’s content in their videos. The key is to find creators who have a similar target audience or content style to ensure a seamless collaboration.
Not only does collaboration help creators increase their reach, but it can also introduce them to new perspectives and creative ideas. By working with other TikTok creators, creators can learn from each other’s strategies, content formats, and editing techniques, ultimately enhancing their own content creation skills.
To find potential collaborators, creators can reach out to other TikTok users directly through comments, direct messages, or by participating in collaboration hashtags. Building a strong network of TikTok creators who support and promote each other’s content can lead to long-term growth and sustained virality.
In conclusion, leveraging TikTok communities through participation in trends and challenges, as well as collaborating with other creators, can greatly enhance a creator’s chances of going viral. By tapping into larger audiences and engaging with existing TikTok communities, creators can increase their visibility, engagement, and potential virality.
Utilizing TikTok Features
A. Exploring the impact of popular TikTok features like duets, effects, and filters on virality
In order to understand how to make a TikTok video go viral, it is essential to explore the impact of popular TikTok features like duets, effects, and filters on virality. These features can play a significant role in catching the attention of users and increasing the potential for a video to go viral.
One popular TikTok feature that can contribute to virality is the duet feature. This feature allows users to create videos alongside existing content, eTher by collaborating with other creators or by creating response videos. By utilizing the duet feature, creators can piggyback off the success of popular videos and reach a wider audience. Responding creatively or humorously to a trending video can generate substantial views and engagement, increasing the chances of virality.
Effects and filters on TikTok also have a substantial impact on the potential for a video to go viral. TikTok offers a wide range of creative and entertaining effects and filters that can be applied to videos. By utilizing these effects and filters in unique and captivating ways, creators can make their content stand out among the vast sea of TikTok videos. These visually appealing elements can capture users’ attention and make them more likely to engage with the video, resulting in increased views and potential virality.
B. Experimentation with different TikTok features to increase viral potential
Experimentation with different TikTok features is key to increasing viral potential. Content creators should not limit themselves to just one or two features but should explore the vast array of tools and options available on the platform.
One way to experiment with TikTok features is by combining multiple features in a single video. For example, creators can use both duets and effects to create a unique and captivating video that stands out from the crowd. By combining features creatively, creators can add depth and uniqueness to their content, enhancing its virality potential.
Additionally, staying up-to-date with the latest TikTok feature releases and trends can provide creators with valuable opportunities to leverage new features for increased virality. TikTok regularly introduces new features and functionalities to keep the platform fresh and exciting. By being an early adopter of these features and incorporating them into their content, creators can take advantage of the novelty and generate more views and engagement.
Experimentation is crucial to finding the right blend of TikTok features that resonates with the audience and has the potential to go viral. Creators should be open to trial and error, learning from their successes and failures, and refining their content creation strategy accordingly.
In conclusion, leveraging popular TikTok features like duets, effects, and filters is vital in increasing the potential for a video to go viral. By exploring the impact of these features and experimenting with different combinations, content creators can enhance the uniqueness and captivation of their videos, increasing their chances of reaching a wide audience and achieving TikTok virality.
The Role of External Promotion
How external promotion on other platforms can boost TikTok virality
In the world of social media, cross-platform promotion has become an essential strategy for content creators looking to increase their reach and virality. TikTok is no exception, and external promotion on other platforms can play a significant role in boosting TikTok virality.
One of the most effective ways to promote TikTok videos externally is by leveraging existing audiences on other platforms, such as Instagram, Twitter, or YouTube. Many creators have successfully utilized their established fan base on these platforms to drive traffic to their TikTok videos. By sharing snippets or teasers of their TikTok content and directing followers to their TikTok profile, creators can increase their chances of reaching a wider audience and potentially going viral.
Another popular form of external promotion is collaborating with influencers or other creators with large followings. By partnering with influencers, creators can tap into their followers’ network and gain exposure to a new and highly engaged audience. This strategy works especially well when the collaboration is authentic and aligns with both creators’ content style and audience interests.
Furthermore, leveraging the power of hashtags can also enhance external promotion efforts. When creators use relevant and popular hashtags in their TikTok videos, they increase the likelihood of their content being discovered by users searching for those specific hashtags. Additionally, creators can extend their reach by sharing their TikTok videos on platforms that prioritize hashtag-based discovery, such as Twitter or Instagram.
Strategies for cross-promotion and utilizing influencers for increased reach
To effectively utilize external promotion and influencers to boost TikTok virality, content creators should consider the following strategies:
1. Identify platforms where your target audience is active: Understanding where your target audience spends their time online will help you prioritize which platforms to focus on for external promotion. Conduct research and analyze demographics to determine the most suitable platforms for reaching your desired audience.
2. Collaborate with influencers whose audience aligns with yours: Seek out influencers who have a similar content style or niche as yours, as their audience is more likely to resonate with your content. Approach them with a well-thought-out collaboration proposal that emphasizes mutual benefits and aligns with both parties’ branding.
3. Leverage the power of hashtags: Research and utilize relevant hashtags in your TikTok videos to increase discoverability. Incorporate those hashtags in your cross-platform promotion efforts as well to extend your reach even further.
4. Engage with your audience across all platforms: When promoting your TikTok videos externally, actively engage with your audience by responding to comments, messages, and sharing user-generated content. This level of interaction and engagement fosters a sense of community and encourages viewers to share your content, potentially leading to increased virality.
In conclusion, external promotion on other platforms and collaborations with influencers can significantly enhance TikTok virality. By leveraging existing audiences, utilizing hashtags, and engaging with fans, creators can extend their reach, increase their chances of going viral, and ultimately, grow their presence on TikTok. As TikTok continues to evolve and gain popularity, the role of external promotion is likely to become even more vital for content creators seeking lasting success on the platform.
Importance of Audience Interaction
A. Responding to comments and engaging with TikTok community
In order to maximize TikTok virality, creators must prioritize audience interaction and engagement. Responding to comments and actively engaging with the TikTok community can greatly enhance the chances of a video going viral. When creators respond to comments, it shows that they value their audience and establishes a connection that can lead to increased visibility and sharing.
Comment sections on TikTok are vibrant hubs of conversation and sharing. By responding to comments, creators can generate more discussion, encourage viewers to tag and share the video, and increase overall engagement. Moreover, comments are a valuable source of feedback and ideas, allowing creators to refine their content based on audience preferences and interests.
Engaging with the TikTok community goes beyond simply responding to comments. Creators can also participate in challenges and trends, collaborate with other TikTok users, and join relevant communities. By actively participating in the TikTok ecosystem, creators can foster relationships, increase their reach, and tap into existing networks of followers.
B. Encouraging user-generated content for enhanced virality
User-generated content (UGC) plays a significant role in TikTok virality. When creators encourage their audience to generate their own content inspired by a video, it creates a snowball effect of exposure and engagement. UGC not only helps spread a creator’s message to a wider audience but also builds a sense of community and loyalty among followers.
Creators can encourage UGC by incorporating clear calls to action in their videos. They can ask viewers to recreate a dance, share their own experiences, or engage in challenges related to the content. By providing users with a clear and concrete prompt, creators can motivate their audience to participate and create content that can go viral.
In addition to increasing virality, UGC also provides creators with a constant stream of fresh and varied content. It allows them to showcase their viewers’ creativity and build a sense of inclusivity and collaboration. By featuring UGC in their videos or dedicating separate content to highlight user contributions, creators can further strengthen their relationship with their audience and inspire ongoing engagement.
In conclusion, audience interaction is a crucial factor in achieving TikTok virality. Responding to comments and engaging with the TikTok community not only boosts visibility and engagement but also helps creators refine their content based on audience preferences. Encouraging user-generated content expands reach, fosters a sense of community, and keeps the content fresh and diverse. By actively involving their audience, creators can significantly increase their chances of going viral on TikTok.
Conclusion
A. Recap of the key factors influencing TikTok virality
In this article, we have delved into the secrets of TikTok virality and explored the various factors that contribute to a video going viral on the platform. We have discussed the role of views in determining virality and the factors that influence the number of views required for a video to be considered viral. The TikTok algorithm and its impact on virality have also been explored, along with the key features and factors considered by the algorithm.
We have also discussed the different metrics on TikTok, such as views, likes, shares, and comments, and their importance in determining a video’s viral potential. The average view counts for viral TikTok videos across different niches have been examined, as well as the variation in view counts depending on the size of the creator’s audience.
The significance of well-researched and relevant hashtags for TikTok virality has been emphasized, along with strategies for finding and utilizing trending hashtags for increased visibility. We have also discussed the importance of timing in posting TikTok videos for optimal reach and the utilization of TikTok trends and challenges to increase the chances of virality.
Furthermore, we have explored the types of content that tend to go viral on TikTok and provided strategies for creating engaging and shareable TikTok videos. The importance of leveraging TikTok communities, participating in trends and challenges, and collaborating with other creators for mutual growth has also been discussed. Additionally, the impact of popular TikTok features like duets, effects, and filters on virality has been explored, along with the importance of experimentation with different features to increase viral potential.
B. Final thoughts on the future of TikTok virality and its impact on content creation
As TikTok continues to grow in popularity, understanding the factors that contribute to virality becomes increasingly important for creators. The platform’s algorithm is constantly evolving, and staying updated with its changes and adapting content creation strategies accordingly will be key to maximizing viral potential.
In the future, we can expect TikTok virality to become even more influential in content creation and online marketing. It will be crucial for creators to not only create high-quality and engaging videos but also to actively promote their content externally and engage with the TikTok community.
By analyzing successful viral TikTok videos and learning from the experiences of content creators who have achieved viral success, creators can gain valuable insights and apply them to their own content. The future of TikTok virality holds immense potential for creators to reach wider audiences, build their personal brand, and gain recognition in the digital landscape.
Overall, TikTok virality is a complex and dynamic phenomenon that is influenced by multiple factors. By understanding these factors and implementing effective strategies, creators can increase their chances of creating viral content and establishing themselves as influential figures on the platform. As the TikTok landscape continues to evolve, being adaptable and innovative will be essential for creators seeking TikTok virality.